The Social Question

Brand + Website Design

The Social Question was created by Kayte Hamilton to solve two problems: traditional market research struggles to tap into authentic social media conversations, and influencers lack the tools to manage their communities at scale. TSQ developed innovative transcription technology to bridge this gap, revolutionizing market research and empowering creators to leverage their audiences in new ways.

The brand’s logo reflects its purpose, featuring a question bubble and a multi-tone design that symbolizes a venn diagram of data collection. Naturally, the “Q” ties it all together seamlessly.

After crafting the logo, we carried the brand into the design of her website and marketing materials, ensuring a cohesive and professional presence across all touchpoints.

To learn more about The Social Question and how it can help your business uncover meaningful insights, visit www.the-socialq.com.

“We have been working with Kara since our business idea first came to mind back in 2021. She helped us with our branding design and architecture, our launched website (and recent website redesign!), and various branding materials over the years. She's so easy to work with and listens to feedback (when very little is needed) - she has a seamless onboarding process and I've referred her to various other people over the years.”

Kayte, Founder of The Social Question